MOTOCLEAN
Landing page for a Bali bike & helmet cleaning service. Dark premium aesthetic, WhatsApp lead generation, prices on first screen. From brief to live site in 3 hours.
A local Bali business cleaning motorbikes and helmets door-to-door. The owner had zero web presence — just a WhatsApp number shared in expat groups. The goal: a single landing page that converts visitors into WhatsApp messages.
Define
Target: expats and tourists in Canggu/Seminyak. Pain: dirty bikes, no time. Solution: they come to you.
User profile, value propositionModel
Simple pricing table. Group by service type. Show prices immediately — no hidden costs.
Pricing structure, service packagesDesign
Dark theme with neon accent (#CDFF00). Premium feel for a budget service — differentiation through aesthetic.
Visual direction, component designBuild
Next.js App Router, Tailwind CSS, GSAP scroll reveals. WhatsApp deep links with pre-filled messages.
Production site, WhatsApp integrationValidate
Tested on actual expats in Canggu. Iterated on price visibility and CTA placement based on feedback.
User testing results, conversion optimizationShip
Deployed on Vercel. Shared in local groups. Tracking via Vercel Analytics.
Live deployment, analytics setup“People don't browse cleaning sites for fun. Show the price, show the button, get out of the way.”
Design principle
- Dark theme — unusual for cleaning, creates premium positioning
- Prices above the fold — no scrolling needed to decide
- WhatsApp with pre-filled message — zero friction booking
- Mobile-first — 89% of traffic comes from phones
- Live site within 3 hours of initial brief
- WhatsApp CTA on every section — 40+ leads monthly
- Dark premium theme that stands out from local competitors
- 89% mobile traffic — fully optimized for on-the-go users